Gallery
Photos from events, contest for the best costume, videos from master classes.
 |  |
 |  |
 |  |
 |  |
 |  |
 |  |
WASHINGTON – Consumers are expected to spend a record $27.5 billion on Valentine’s Day this year, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics. The amount is up from last year’s $25.8 billion and slightly above the previous record of $27.4 billion set in 2020. Online consumer spending leading up to Valentine’s Day Based on that average, the NRF projects consumers to spend a record $27.5 billion on gifts and outings celebrating Valentine’s Day 2025. That would be an increase from $25.8 billion in 2024 and the previous record of $27.4 billion in 2020. Consumers between the ages of 35 and 44 lead Valentine’s Day spending in 2023, averaging $335.71 per person. This represents approximately $142.91 more than the average consumer celebrating the holiday, making them a key contributor to Valentine’s Day spending statistics. 7. 35% of Valentine’s Day shoppers bought gifts online in 2023 Planned spend among Americans on Valentine's Day 2009-2025 U.S. Valentine's Day planned spending by category 2025 Valentine's Day total planned spending on gifts in the U.S. by recipient 2025 While Valentine’s Day spending is down from its 2020 record high, shoppers spent a record amount on their significant others in 2024. Total spending for Valentine’s Day 2024 was 5.84% below the all-time high of $27.4 billion total spending on Valentine’s Day 2020. Consumers spent an estimated $25.8 billion on Valentine’s Day in 2024. Over half (56%) of consumers plan to celebrate Valentine’s Day this year, up from 53% in 2024. Men are more likely to celebrate the holiday this year with 55% saying they plan to participate in Overall, consumers plan to spend a total of $25.8 billion to celebrate Valentine’s Day, on par with last year’s spending and the third highest in the survey’s history. Sixty-two percent of consumers ages 25-34 plan to celebrate this year, more than any other age group. Valentine's Day Data Center NRF has surveyed consumers about how they plan to celebrate Valentine’s Day annually for over a decade. Take a deeper dive into the data from the last 10 years, and use the interactive charts to explore a demographic breakdown of total spending, average spending, types of gifts planned and spending per type of gift. Here’s a look at the overall annual Valentine’s Day spending over the past decade. How much is spent on Valentine’s Day in the US? According to the latest statistics on Valentine’s Day spending from the National Retail Federation, US consumers spent a total of $25.8 billion on celebrating the occasion in 2024. This was 0.4% less than Consumers are expected to spend a record $27.5 billion on Valentine’s Day this year, according to an annual survey by the National Retail Federation and Prosper Insights & Analytics. That’s up from last year’s $25.8 billion and slightly above the previous record of $27.4 billion set in 2020. The Brief. U.S. consumers are projected to spend a record-breaking $27.5 billion for Valentine’s Day in 2025. Jewelry, a night out, and flowers top the list of most popular gifts. The most popular gift categories this year are candy (56%), flowers (40%), greeting cards (40%), an evening out (35%) and jewelry (22%). Across these categories, Americans plan to spend a total of Valentine’s Day Spending Trends. Let’s take a look at some of the spending trends for this holiday. According to the results of the National Retail Federation’s annual Valentine’s Day survey: – Consumers are expected to spend $27.5 billion on Valentine’s Day this year. This year, consumers in the UK are expected to spend £1.37 billion on Valentine’s Day, with a marked increase in spending on personalised gifts, experience-led purchases, and self-care treats. Explore the benefits of being alone on Valentine’s Day and get 10 ideas for how to spend the holidays solo. Valentine’s Day has a way of making single people feel like they should be sobbing into a heart-shaped pizza while the couples they know frolic through a rom-com montage. Gift buying and date expenses for Valentine’s Day may reach new heights as Americans plan to spend more than ever on loved ones, a new survey said. US consumers will spend an estimated $27.5 billion in 2025, according to a survey from the National Retail Federation and Prosper Insights Consumers are expected to spend a record-breaking $27.5 billion dollars this Valentine's Day, according to the Nation Retail Federation. In the UK, Valentine’s Day shopping was expected to generate over £2.1 billion in retail spending in 2024, while in Asia, nearly 80% of consumers planned to shop for gifts online. A Look Back: Valentine’s Day 2024 Spending Highlights. Last year, consumers across the U.S. spent an impressive $25.8 billion on Valentine’s Day celebrations, averaging $185.81 per person. Interestingly, a record $14.2 billion went toward significant others and spouses. In total, people expect to spend $130. 7. An estimated $30. 3 billion will be spent this Valentine’s Day, with participants spending an average of $200. 50 per person on anything from their cats to themselves to their pets. In 2023, consumer spending on Valentine’s Day is expected to increase by 8 to $26 billion, the second-highest year on
Articles and news, personal stories, interviews with experts.
Photos from events, contest for the best costume, videos from master classes.
| |
| |
| |
| |
| |
| |