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It is no longer an innocent representation of caring for another but has become a capitalist venture aimed at consumerism. This turn happened in 1913 when the first Valentines card was produced. From here, Valentine’s Day consumerism spiralled into the heart-shaped, diamond-studded venture that we see today. For example, in 2009 the USA made Feb. 14 — good ol’ Valentine’s Day. The day of love and, for many, expressing that love. Shelves decked out in shades of pink and red. Heart-shaped boxes of chocolates — the de facto gift. Now, Valentine’s Day is celebrated with mass consumerism, materialistic expressions of love, and heightened energy production to mass-produce products. A holiday designed to express love to our friends, families, and significant others is gradually being destroyed by overconsumption and excessive spending. Whether it be because of the aroma of roses and chocolates or the sudden appearance of pink and red hearts everywhere, Valentine’s Day is simply one of those holidays that cannot be ignored. According to the National Retail Federation, the day of love and friendship is set to cost consumers a record $14.2 billion in the United States this Valentine’s Day is a social construct. This means it doesn’t exist outside of human perception. Now this doesn’t mean that the roses, hearts, cards, gifts and gender-based advertisements are a figment of your imagination. What this means is that without the influence of human socialisation, the day is not an objective reality of its own The Self-Destructive Capitalist Culture of Valentine’s Day: A Cycle of Consumerism and Harmful Gender Stereotypes – by Maxwell Alexander, MA, BFA, EIC, Hudson valley Style Magazine The origins of Valentine’s Day are not entirely clear, but one popular story is that it originated in the 3rd century AD when Emperor Claudius II banned The feast day of St. Valentine is observed in thanks for all of the St. Valentines, but more specifically the ones before the St. Valentine who lived in the third century. Valentine’s Day, on the other hand only loosely refers to the third-century St. Valentine at this point. Traditionally, feast days are celebrated by processing through the Valentine’s Day and the surrounding season is a time for rituals and romance in the U.S. This holiday is worthy of study due to the unique consumption, gift/card exchange, grooming, dating, and romance-based consumer behaviors associated with this holi-day. Some of these Valentine’s-related behaviors are ritualized to an extent. A lot of this 'stuff' devalues the true meaning of Valentine's Day: celebrating romance and love. The holiday has become a symbol of consumerism with the materialistic gifts that accompany it. People in relationships are expected to put in the effort and purchase flowers, candy, and a card to prove they are a caring partner. By Jilian Geer. As Valentine’s Day approaches, consumers prepare to surprise their loved ones with gifts for the most romantic holiday. According to the annual survey by the National Retail Federation (NRF) and Prosper Insights and Analytics, consumers are expected to spend a staggering $25.8 billion on Valentine’s Day presents and celebrations this year, averaging $185.81 per person. My kids don’t get much in the way of wrapped, tangible gifts. Birthdays are about celebrating life. Valentine’s Day is about love. Easter is about religion. Christmas is about family. Life, love, religion, family–those are the real gifts. Wrapped gifts can mask the importance of the real gifts. I Choose Family I’m the pack of lies that keeps you ‘safe.’ I’m the thoughts you’re ashamed to share. I’m the crushing feeling you feel inside. I’m the memory you can’t get out of your head. Minimalist Valentine’s Day decor is all about embracing simplicity, elegance, and love in its purest form. Whether it’s a subtle art piece, a glowing candle arrangement, or a playful balloon display, these 26+ decor ideas provide endless ways to celebrate the holiday in style. By focusing on clean lines, neutral tones, and delicate accents For another nail look that doesn't scream over-the-top Valentine's Day, we're into this pearly French set. After creating your white French tips, glue tiny pearls onto the base of each nail. 20 of 20 Feb. 14 is a day that is filled with consumerism. Each year, people load up on chocolates, roses, jewelry and more for their significant other. Many holidays have become consumeristic. For instance, around Christmas, we see shelves filled with Santa decor, and around Halloween, we fill our homes wit I love Valentine’s day! In my mind Valentine’s Day isn’t about gifts, though I do love getting flowers and chocolates, for me, Valentine’s has always been about specialness. I don’t want to do “typical” things on Valentine’s Day, fighting the crowds, making reservations weeks (or months!) in advance, so we try to get creative Valentine’s Day is a holiday celebrated every February 14; this year Valentine's Day falls on a Friday. Across the United States and in other places around the world, candy, flowers and gifts Consumerism got you down this Valentine’s Day? Turns out consumerism is the heart of the modern holiday. The roots of Valentine’s Day come from a yearly celebration of Christian martyrs beheaded on Feb. 14. The day became associated with romance thanks to the writings of 14th-century English poet Geoffrey Chaucer. Top 12 Love-Filled SEO Tips for Valentine’s Day That Will Help You Win in 2025. The day of love has arrived. We have planned a perfect gift for content marketers. What can be more appealing than having a good strategy to work for better SEO management? SEO stands for search engine optimization. Love is in the air at Switch – and we have Saint Valentine to thank for that. Let’s explore the tragic past and rose-colored present of the holiday that celebrates l-o-v-e. Saint Valentine’s Day. Singles Awareness Day. Hallmark’s Reason for Being. Whatever you call it, Valentine’s Day is approaching fast.
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Photos from events, contest for the best costume, videos from master classes.
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