In preparation for Valentine's Day, Miami International Airport processed around 940 million stems of cut flowers, with 90% of the flowers sold in the US passing through Miami. Miami's largest flower importer, Avianca Cargo, has transported about 18,000 tons of flowers in the past three weeks. The airport's flower imports are worth over $1.6 billion annually. If any husbands or boyfriends mess up Valentine’s Day this week, it’s not because of a shortage of flowers By DAVID FISCHER Associated Press February 11, 2025, 12:22 AM In the run up to Feb. 14, agricultural specialists at Miami International Airport have processed about 940 million stems of cut flowers, according to U.S. Customs and Border Protection. Around 90% of the fresh cut flowers being sold for Valentine’s Day in the United States come through Miami, while the other 10% pass through Los Angeles. This statistic shows the planned total flower expenditure on Valentine's Day in the United States from 2010 to 2025. * In 2025, 8,202 respondents were surveyed. Similar sample sizes were used Agricultural specialists at Miami International Airport have processed about 940 million stems of cut flowers in the run-up to Valentine's Day. Around 90% of the fresh cut flowers being sold for Valentine’s Day is one of the most significant occasions for expressing love and affection, and flowers are a timeless symbol of romance. Based on an annual survey of the National Retail Federation released in January 2025, American consumers are expected to spend a record $27.5 billion on Valentine’s Day this year, with $2.9 billion on flowers alone. The floral industry encounters one of (Based on consumer purchases of fresh flowers and plants for holidays at all outlets.) Transactions (of all holidays) Dollar Volume (of all holidays) Valentine’s Day. Valentine’s Day is the number one holiday for florists and for floral purchases, and second to Christmas/Chanukah in dollars spent. 30% : 28% : Christmas/Chanukah: 26%: 29% 33% of 2024 Valentine’s Day shoppers visited department stores; 31% shopped at discount stores. Valentine’s Day Spending Statistics. Consumer spending on Valentine’s Day 2023 totaled $25.8 billion, up 8.37% YoY. Individual Valentine’s Day spending in 2023 was up YoY but down 1.79% compared to the record high of $196.31 in 2020. Back in 1989, about 1 billion cut roses were sold annually in the U.S. The National Retail Federation estimates people will spend US$2.6 billion on Valentine’s Day flowers, 2025, 8:30 AM 1-800-Flowers commanded 37.0% of Valentine’s Day flower sales across flower services in the first five days of February 2025. This represents a 300-basis point decline from the full month of February 2024. The next largest flower service, FTD, controlled 29.0% of sales in the same period, up from 27.4% in 2024. Graph 18: Valentine’s Day purchasing levels by channel, 2023-24; Graph 19: Valentine’s Day gift buying online, 2023-24; Graph 20: Valentine’s Day gift buying, by age, 2024; Graph 21: Valentine’s Day gift buying, by resident parent of children under 16, 2024; Valentine’s Day spending in 2023 Cards & Flowers Rule Valentine’s Day. Around 145 million cards get sold on Valentine’s Day in the UK, the second most popular holiday after Christmas for sending cards. (BobBooks) Over a third of men thought they’d get a gift card for Valentine’s Day. (Statista) In 2021, a Valentine’s Day card was the most unwanted gift for men In 2023 roughly 2.8 billion cut roses were sold annually in America, making February 14 one of the largest economic holidays in the country. Red roses are the flower of choice for Valentine's It is estimated that 250 million stems of flowers are sold at Valentines globally. One-third consists of roses, one-third of tulips and one-third for the rest of the assortment. The majority of the roses come from abroad, Kenya, Colombia and 20% of the total supply of roses for Valentines Day come from the Netherlands. Valentine’s Day expenditure In 2024, consumers in the United States are expected to spend an estimated total of 26 billion U.S. dollars for Valentine’s Day, which would be roughly the same Statistics in 2014 report that of all the flowers sold for Valentine’s Day 61% of them were red roses and 27% of them were pink roses. The next largest statistic was mixed flowers at 26%. An interesting statistic was that plants made up 21% of sales. PRE ORDER TODAY TO SAVE AND INSURE AVAILABILITY Exclusive Pre-book Valentine's Day Flowers Collection Secure your exclusive pre-book Valentine's Day Flowers Collection, designed to delight. A curated selection of exquisite roses, fillers, and greens. Enjoy best pricing with advance reservations. Flexible shipping dates from late January to mid-February. These top 10 Valentine’s Day facts and statistics are all the signs of love you need this year. On average, six million couples get engaged on February 14. Valentine’s day began as an ancient Roman fertility festival called “Lupercalia.” The city with the most expensive Valentine’s Day budget is Los Angeles, CA, at an average of $1,316. Key Valentine’s Day Statistics for 2025 - Editor’s Choice. Valentine’s Day spending in the US amounted to around $20.7 billion in 2019. Americans spent over $886 million on Valentine’s Day gifts for their pets. More than 135 million Americans went shopping for Valentine’s Day in 2019. Some 85% of all Valentine’s cards are bought by Save up to 50% on select Valentine’s Day floral arrangements at 1-800-Flowers and get same-day or next-day delivery so your picks arrive on time.
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